Reading time 3min
M LeMont
Write it Now, Sell it Forever! That's my motto.
20 books. There came a time when I had to slow down and focus on selling. I realized that my books weren't going to grow legs and walk and sell themselves. Uploading books to Amazon wasn't enough. That's like orbiting solar space with a zillion other stars. Nobody knew my books existed. Success as an author depends on good marketing. Marketing is 90%, and your book is 10% or until someone reads it and becomes 100%. We are all competing for the same eyeballs. Thousands of tweets fly across our computer screens every day, and only 1% of our followers are online at the same time, and only 1% of those will see our tweets. So if you want to sell books, you have to depend on good marketing. And for something to go viral, it takes thousands of people doing the same thing at approximately the same time. You must remove your author's hat and put on your publisher's hat, and market like crazy without spamming--
Frequency
Headlines
Precision
Frequency, Headlines, and Precision which I cover in my book How To Gain 100,000 Twitter Followers. Today, I've curated a fantastic article by LoriCulwell and RachelintheOC that explains The Secret to Book Marketing. I link back to this article at the end for reference, and as one reader said,
"This is the best damn post I've read on marketing." I Agree 100%.
The Secret to Book Marketing by @LoriCulwell via @BadRedheadmedia @RachelintheOC
There Is NO Book Marketing Shortcut
There is no shortcut, people. There is no secret.
You need to set your network up properly (website, social media, author sites, etc.), then you need to get yourself out there, every single day, interacting with people. You need to make real connections, which means you can’t just “phone in” your marketing efforts by tweeting “buy my book!” over and over again.
This, sadly, is the main sticking point for authors—they feel like they have finished and can breathe a sigh of relief when their book is finished.
When I tell them that, in fact, their work has just begun, they get upset. Sometimes they argue with me on Twitter. Sometimes they reply back to my emails with nasty messages. Sometimes they come up to me in person and tell me that I am “just wrong,” or that I’m crazy, and that their publisher is going to do the marketing for them, once they find a publisher.
“What if you can’t get a publisher because you don’t have a website or any social media?” I sometimes reply (less so now, as I am trying not to engage). I ask this because I have been traditionally published and have worked as a consultant for major publishers, and I know for a fact that a website and social media are the unwritten requirements of the 2016 publishing contract.
I know this for a fact because I am part of the REASON for this being an unwritten requirement, because, and you can quote me on this: AN AUTHOR WITHOUT A WEBSITE AND SOCIAL MEDIA IS NOT SERIOUS ABOUT THEIR SUCCESS.
Oh yes, I put that in all caps. I have said these very words more times than I can count. I have said these words in blog posts, at major publishing conferences, to publishing bigwigs and bestselling authors. I have said these words to countless self-published authors, and 100% of the time, I can tell who will have a long-term career as an author based on their reaction to this statement. I have said this until I am blue in the face, I have seen it played out in real results, and I have coached authors over the hump of the tedious setup process and the formation of the “1 hour per day” social media habit.
To a person, I have seen the success of the people who have put in the work consistently, and I have watched the “shortcut seekers” fade away, angrily ranting all the while that I don’t know what I’m talking about, that they write fiction and therefore can’t optimize their websites, that they are introverts and cannot get out there on social media, that their publisher should be doing more, that I should just set everything up for them (!), that they have been tweeting “Buy my book!” and no one is buying their book, and so on.
Continue reading the article by Rachel Thompson. The book 30-Day Book Marketing Challenge is available on Amazon and my bestseller How to Gain 100,000 Twitter Followers. Both are great companion books that show how to build a social media platform on Twitter. *nonaffiliateproducts
-
Pièce de resistance... Now, I've saved the best for last, 'The Twitter Secret Key Revealed On Steroids,' and Go Beyond 100,000. Sign up for the 30-Day FREE Trial.
“I love the RTL Twitter Follow Strategy! Having the right people to follow and following them at the right times, with the accounts right there before me, is like having my meals delivered to my doorstep. Following has never been easier. Thank you, M LeMont" - TGB
This innovative approach is akin to igniting rocket boosters, propelling you forward by saving precious time in your search for the right accounts to follow—and eliminating wasted effort and mental stress, the three primary reasons why people quit trying to gain followers.
In just a few targeted follow sessions every day, you will gain followers quickly like never before. The strategy revolves around strategically following accounts of retweeters, but rest assured, these are not your ordinary retweeters. Through rigorous testing and proprietary techniques, I have meticulously selected them from high-performing categories with the highest follow-back percentages.
Here's how it works
During the 30-Day Free Trial, I will send Primetime messages containing tweets for you to vet and follow the people who have retweeted them. Yes, you heard it right – vet and follow those who have retweeted the tweets. To begin, click on 'retweets,' which will display a list of everyone who has retweeted the tweet within the last 24 hours. These retweeters are the accounts you should follow if they meet my rigorous criteria.
Moreover, the tweets are focused on highly selective categories in the US and UK, as these categories have consistently shown the highest success rates for follow-backs, ranging from 50% to 85% of the time. By targeting these categories, you can maximize your chances of gaining new followers.
Additionally, leveraging different time zones will allow you to optimize engagement, as retweeters are more likely to follow back, particularly when they have been recently active online.
The key to the success of this strategy is to access the tweets while they are still fresh, and the retweeters are actively using Twitter. By being prompt in vetting and following them, you can position yourself at the top of their follow-backs and greatly increase your chances of gaining new followers.
I highly recommend signing up for The Twitter Secret Key Revealed on Steroids 30-Day FREE Trial! It will make gaining followers so much easier and stress-free. This offer is limited to the number of subscribers in the program. Send me an email stating, "Sign me up for the FREE 30-day Free Trial" to bob@mistersalesman.com or click https://www.mlemont.com/contact
One Other Huge Benefit
I will also give you my 'My Secret' vetting criteria to avoid bots and increase your follow-back percentage. This criteria is crucial to making the RTL strategy work. The criteria are simple: each account must meet three protocols which I will give during the training session.
Act quickly to take advantage of this limited-time offer! Sign up today by sending me an email stating, "Sign me up for the 30-Day Free Trial, The Twitter Secret Key on Steroids" to bob@mistersalesman.com or Click https://www.mlemont.com/contact
P.S.
You can also purchase my best-seller How to Gain 100,000 Twitter Followers. http://getBook.at/HTG100K This book teaches in a way that the newbie fresh on Twitter or the seasoned pro can profit from it.
Order Free Sample for PC Kindle or any mobile device Click here
Below is a small sampling of individuals who have benefited from my Masterclass, coaching, consultations, books, or reports. Most started with less than 3,000 followers, and some with less than 100. If they can do it, you can too!
@DoriCreates 368,900! @TableOfferings 205,000! @JuliaGrantham2 299,000! @PsychicHealerC 148,777 @claudia_oltean 148,000, 167,000 @enriquillo2 136,000 @goodsolitaire 136,000! @bobbyblaze744, 147,000! @DivMeta 158,00 @osideo 127,000! @Tammysdragonfly 150,000! @EroticaTiffany 103,000! @Randomitable 100,000! @AmyJRomine 101,000 @HollowManSeries 91,000 @AReeceAuthor 92,000! @AaronDYeoman 74,000 @m_rjoseph 59,000 @AuthorSLloyd1 50,000 @davebaileyme 46,000 @TheWaringWomen 75,000 @DaleRominger 56,000 @lawrence_wray 43,000 @JoeGadway 43,000 @TheHojer 32,000 @RichardHWebb 20,000 @TheJennieration 23,000.
