Reading time 3min 30 sec
M LeMont
How did you get here? I mean, how did you arrive at my website. I want to know because Twitter stats don't show you even exist. You can imagine how depressing that is to make a business decision based on results when you see zero link clicks for a product or landing page. The number of Clicks could be the difference between winning and losing or success and failure, especially for marketers, bloggers, and self-published authors. If you fall in that category, this is the most important article you will ever read. Here's how I fixed the problem.
Why Bitly? I was asking myself the same question until I discovered the black hole called "Dark Social." First of all, don't let the name confuse you. There is nothing criminal or underground about it. "Dark Social" is a term for unidentified link clicks, users sharing links outside social media channels. Tech gurus know they are link clicks, but they don't know where they come from, so they categorize them as "Dark Social." Sort of like unidentified flying objects, scientists don't know what they are or where they come from, but they know they exist and call the phenomena UFOs.
Here’s how Alexis C. Madrigal, who coined the phrase back in 2012, describes it.
“One dirty secret of web analytics is that the information we get is limited. There are circumstances when you show up at our doorstep, and we have no idea how you got here.”
According to studies, 65-85% of users share links through mobile devices, smart TVs, tablets, text messages, emails, chat groups, social media platforms, What's App, TikTok, Instagram, private messages, DM's, and copying URL links into their browsers. All that makes it impossible to identify where those links are coming from. I had a pop up message on my iPhone that said, "You can text this Tweet to people on your Contact List." Oh, really, how cool? But it didn't count as a "Link Click" on Twitter because it was outside the channel. However, Bitly technology counted it as "Dark Social."
How would you like to discover that you have significantly more Clicks to your books, content, landing page than what you see on Twitter? Could you make better marketing decisions?
Here are the results of one of my posts using Bitly's tracking system. Notice if I was using Twitter Analytics that I would have seen only 8 link clicks.
October 25, 2021
Total Clicks 160
Email, SMS, Direct 130 (Dark Social)
Other Websites 22
Twitter 8
What is 'Email, SMS, Direct' in my Referrers analytics?
Bitly explains it like this.
'Email, SMS, Direct' is any website traffic that doesn't provide referral information. For example, when a link is accessed via an email, text message, or directly pasting into a browser, it's starting a new browser experience and Bitly is unable to identify where it originated. The industry standard term is 'Dark Traffic', which is not specific to Bitly.
Using Bitly, marketers and customer service teams can make sense of their link engagement and make better, data-driven decisions around their work.
With a growing number of audience touchpoints, these metrics offer critical insight into improving content and communications with the people that matter most to their brand: their customers. Below we highlight some metrics in Bitly that give you a comprehensive breakdown of cross-channel engagement across every link you create in real-time.
The number of clicks that have taken place across all of your Bitly links.
You can see the number of clicks each individual Bitly link you create curates, too. Just click on a specific link from the All Links or Campaigns section of the navigation menu. This is useful if you want to gauge the popularity of a piece of content or communication.
This metric measures the number of clicks generated by short links created outside of your Bitly account. For example, a link shortened by an influencer or a follower of your brand counts as an organic share click.
The number of links leading back to your owned properties that visitors have shortened and shared through their own Bitly accounts. Word-of-mouth marketing can help you build brand awareness and gain credibility for your business’s products or services.
The most-clicked short links created in Bitly by people outside of your account. Organic Share Clicks, Organic Share Links, and Organic Share Top Content which you can see in the Bitly Dashboard give you insight the viral nature of your content.
Simply put, these are your most-clicked short links that have been created by your Bitly account. This is a great metrics for content marketers to take a look at, since they can see, at a glance, which pieces of content are paying off. (And, just as important, which didn’t make the list.)
In Bitly, you can also see your top referrers and device types generating clicks to your Bitly link traffic. For referrers, this ranges from social media channels and dark traffic to YouTube and partners. For device types, this includes desktop, mobile, tablet, and TV device, among others.
The top countries and cities generating clicks to your Bitly short links, broken down by city level and country level.
-
Whether you just want a snapshot of your marketing campaign's performance for the day or to take a deeper look “under the hood,” the Bitly Dashboard is a great place to start. By reviewing these metrics regularly, you can get a sense of what’s really working to engage your audience, which in turn helps you think about what to do next when it comes to offering the best possible experience for your brand’s customers.
Grab a copy of my book and grow your followers to the moon. How to Gain 100,000 Twitter Followers, The Secret Revealed. Buy on Amazon http://getBook.at/HTG100K
Learn more about Bitly and open a free account at Bitly.com
Once you accurately track your links, you'll be excited about using Twitter to spread the word. My Best Seller How To Gain 100,000 Twitter Followers can help you build fast and build strong. Send Free Sample to Cell, Tablet, PC, or any Mobile Device or Buy on Amazon.
Pièce de resistance... Now, I've saved the best for last, 'The Twitter Secret Key Revealed On Steroids,' and Go Beyond 100,000. Sign up for the 30-Day FREE Trial.
“I love the RTL Twitter Follow Strategy! Having the right people to follow and following them at the right times, with the accounts right there before me, is like having my meals delivered to my doorstep. Following has never been easier. Thank you, M LeMont" - TGB
This innovative approach is akin to igniting rocket boosters, propelling you forward by saving precious time in your search for the right accounts to follow—and eliminating wasted effort and mental stress, the three primary reasons why people quit trying to gain followers.
In just a few targeted follow sessions every day, you will gain followers quickly like never before. The strategy revolves around strategically following accounts of retweeters, but rest assured, these are not your ordinary retweeters. Through rigorous testing and proprietary techniques, I have meticulously selected them from high-performing categories with the highest follow-back percentages.
Here's how it works
During the 30-Day Free Trial, I will send Primetime messages containing tweets for you to vet and follow the people who have retweeted them. Yes, you heard it right – vet and follow those who have retweeted the tweets. To begin, click on 'retweets,' which will display a list of everyone who has retweeted the tweet within the last 24 hours. These retweeters are the accounts you should follow if they meet my rigorous criteria.
Moreover, the tweets are focused on highly selective categories in the US and UK, as these categories have consistently shown the highest success rates for follow-backs, ranging from 50% to 85% of the time. By targeting these categories, you can maximize your chances of gaining new followers.
Additionally, leveraging different time zones will allow you to optimize engagement, as retweeters are more likely to follow back, particularly when they have been recently active online.
The key to the success of this strategy is to access the tweets while they are still fresh, and the retweeters are actively using Twitter. By being prompt in vetting and following them, you can position yourself at the top of their follow-backs and greatly increase your chances of gaining new followers.
I highly recommend signing up for The Twitter Secret Key Revealed on Steroids 30-Day FREE Trial! It will make gaining followers so much easier and stress-free. This offer is limited to the number of subscribers in the program. Send me an email stating, "Sign me up for the FREE 30-day Free Trial" to bob@mistersalesman.com or click https://www.mlemont.com/contact
One Other Huge Benefit
I will also give you my 'My Secret' vetting criteria to avoid bots and increase your follow-back percentage. This criteria is crucial to making the RTL strategy work. The criteria are simple: each account must meet three protocols which I will give during the training session.
Act quickly to take advantage of this limited-time offer! Sign up today by sending me an email stating, "Sign me up for the 30-Day Free Trial, The Twitter Secret Key on Steroids" to bob@mistersalesman.com or Click https://www.mlemont.com/contact
P.S.
You can also purchase my best-seller How to Gain 100,000 Twitter Followers. http://getBook.at/HTG100K This book teaches in a way that the newbie fresh on Twitter or the seasoned pro can profit from it.
Order Free Sample for PC Kindle or any mobile device Click here
Below is a small sampling of individuals who have benefited from my Masterclass, coaching, consultations, books, or reports. Most started with less than 3,000 followers, and some with less than 100. If they can do it, you can too!
@DoriCreates 368,900! @TableOfferings 205,000! @JuliaGrantham2 299,000! @PsychicHealerC 148,777 @claudia_oltean 148,000, 167,000 @enriquillo2 136,000 @goodsolitaire 136,000! @bobbyblaze744, 147,000! @DivMeta 158,00 @osideo 127,000! @Tammysdragonfly 150,000! @EroticaTiffany 103,000! @Randomitable 100,000! @AmyJRomine 101,000 @HollowManSeries 91,000 @AReeceAuthor 92,000! @AaronDYeoman 74,000 @m_rjoseph 59,000 @AuthorSLloyd1 50,000 @davebaileyme 46,000 @TheWaringWomen 75,000 @DaleRominger 56,000 @lawrence_wray 43,000 @JoeGadway 43,000 @TheHojer 32,000 @RichardHWebb 20,000 @TheJennieration 23,000.
Posted on 08/12/2023 at 08:44 PM
